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  • Leveraging social media to understand and crowdsource belief change interventions Date: 19 March 2025 Time: 3:10 PM GMT Venue: Informatics Forum – Room 5.02 and Zoom (link below) Speaker: Zachary Horne About the Speaker: Zachary is a Lecturer in Psychology at the University of Edinburgh. He joined the School of Philosophy, Psychology & Language Sciences…


  • Social Media Analysis and Support for Humanity (SMASH)

    SMASH is a research group that brings together a range of researchers from the University of Edinburgh in order to build on our existing strengths in social media research. This research group focuses on mining structures and behaviours in social networks.

    Social Media Analysis and Support for Humanity (SMASH)

  • The Microtargeting Manipulation Machine

    Date: 22 January 2024 Time: 3-4pm UK Time Venue: Informatics Forum 1.16 and Zoom Author/Speaker: Almog Simchon The Microtargeting Manipulation Machine In recent years, there has been a growing concern over “psychological microtargeting”, in which psychological features that cannot be directly observed, such as personality characteristics, are inferred from online behaviour and personal data, and…